At CDK Global, we believe that to modernize car buying, we have to make it easier for dealers to sell. Our Modern Retail Suite does this by leveraging the integrative power of CDK Roadster Express Storefront, CDK Elead Desking & CRM, and CDK F&I solutions.
Digital-sales platform offering a seamless car-buying experience online and in store, as well as remote-selling and showroom tools
CRM and desking tool that uses data-driven insights and a virtual BDC to maximize engagement and productivity
One secure place to automatically archive and instantly retrieve all purchase-related documents
Attract more customers with a consistently modern car-buying experience that meets them where they are — online, in your showroom, or as they seamlessly switch between the two.
Gain efficiencies across your entire selling team by integrating your DR, CRM and F&I tools. An industry-first bi-directional flow of data enables your teams to work out of any system they choose, and the information will automatically update in the other systems and make its way back to the customer.
Streamline the entire transaction for everyone involved with a modern retail suite that facilitates every step of the sale, from inventory merchandising all the way through contracting.
A seamless experience from online > in store > contracting
1. Roadster & NADA Dealer Impact Study, May 2021 2. CDK Data 3. Case Study 4. Cox Automotive Study 5. Total Dealer Compliance Study 6. Alim