NADA 2021

Media Resource Center

Welcome to the CDK Global 2021 NADA Media Resource Center.

This site will serve as your central hub for all of our news at this year's show. Please visit this site often as news will be posted throughout the weekend. You will also find executive biographies and brand assets to accompany your articles.

If you have specific requests, please use the contact information at the bottom of the page.

Have a wonderful show!

CDK Global
Elead
Fortellis

CDK Global (Nasdaq: CDK) is a leading provider of integrated data and technology solutions to the automotive, heavy truck, recreation and heavy equipment industries. Focused on enabling end-to-end, omnichannel retail commerce through open, agnostic technology, CDK Global provides solutions to dealers and original equipment manufacturers, serving nearly 15,000 retail locations in North America. CDK solutions connect people with technology by autmoating and integrating all parts of the dealership and buying process, including the acquisition, sale, financing, insuring, parts supply, repair and maintenance of vehicles. Visit cdkglobal.com.

Social Media

#NADASHOW
#CDKatNADA
#CDKDealerPeople

Marketing Assets

Elead is a leading provider of automotive CRM, BDC and retail solutions, and the strategic partner to over 5,000 dealerships nationwide, including six of the top ten dealer groups. Elead integrates its retail solutions around a dealer’s culture, processes and systems to aggregate data into a single view of the customer across the entire business – streamlining the customer lifecycle to deliver a personal experience every time. Elead helps dealerships operate more profitably and gain a business advantage with sales, service and marketing operations tied back to the CRM. Elead is fully integrated with major data providers and holds DMS certifications with several providers. Visit elead-crm.com.

Social Media

#NADASHOW
#EleadatNADA

Marketing Assets

Fortellis is a technology platform that enables the automotive industry to leverage, build, innovate and integrate solutions and workflows to transform business. The Fortellis platform — with its Developer Network and Marketplace — connects software developers, OEMs and dealers so they can create new and unique experiences efficiently and seamlessly. Visit fortellis.io to learn more.

Social Media

#NADASHOW
#FortellisatNADA

For more information, please contact:

Roxanne Pipitone
CDK Global / Fortellis
847.485.4423
Roxanne.Pipitone@cdk.com


Tony Macrito
CDK Global
847.485.4420
Tony.Macrito@cdk.com