In the past couple of years, dealers have faced major unforeseen challenges, from a global pandemic to an inventory shortage. If there's one thing we've learned, it's to be prepared. To plan for the future, and not just some hypothetical one.
At CDK Global, our Modern Retail suite is designed to support the needs of today's consumers, connect dealers' backend systems to facilitate faster, more seamless sales and help you envision the future so you can face whatever it holds with confidence.
Digital-sales platform offering a seamless car-buying experience online and in store, as well as remote-selling and showroom tools
CRM and desking tool that uses data-driven insights and a virtual BDC to maximize engagement and productivity
CDK Roadster's Express Storefront digital sales platform meets customers where they are — online, in store or as they switch between the two. It also features remote selling and showroom tools that enable dealers to sell more efficiently online and in store.
Our Modern Retail suite connects Roadster Express Storefront, Elead CRM and Desking, and CDK Document Cloud into one integrative solution. It gives your team the flexibility to work out of any system, and the information will automatically update in the other systems and make its way back to the customer — without rekeying it. This creates a faster, more seamless workflow from online to instore to contracting, making it easier to buy AND easier to sell.
WATCH OUR VIDEO TO SEE HOW IT WORKS
CDK is in the process of developing the ultimate backend tool that will pull everything your variable ops team needs to manage the deal into one modular ecosystem. This will result in paperless end-to-end transactions that save even more time for dealers and customers alike.
A seamless experience from online > in store > contracting
1. Roadster & NADA Dealer Impact Study, May 2021 2. CDK Data 3. Case Study 4. Cox Automotive Study 5. Total Dealer Compliance Study 6. Alim